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Becoming a McDonald’s franchisee

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By Sarah Jameson Felder

GROWING UP IN KABUL, Afghanistan, and graduating from Kabul University with a degree in math and physics, Mohommed Moalikyar didn’t know anything about McDonald’s. Working as a professor in his homeland, Moalikyar had no idea he would one day own several McDonald’s restaurants in Indiana.

An invasion by Russia led to an unexpected change in Moalikyar’s life. Without any money, he left his country to come live with his brother in Omaha, Nebraska, in 1984. Moalikyar’s brother gave him $200 to help him get started in America. 

The first job he took, ironically, was at Burger King. Moalikyar also held other jobs as he learned to navigate American society. He later moved to San Jose, California, and he and a friend opened a pizza restaurant, Pizza My Dear. He worked seven days a week without a vacation for several years. By this time, Moalikyar was married with one son. He and his wife barely saw each other. It was time for a change.

Indiana Minority Business Magazine: After owning a pizza place, why did you start working at McDonald’s?

Mohommed Moalikyar: My wife and I decided I should change my career. [After research], I applied for a job at McDonald’s and was blessed to work with such great bosses and coaches. McDonald’s is a great company. I love what they do for me. I learned so much from them.

You decided early on you wanted to be a franchise owner, but you didn’t have the money to immediately do so. How did you acquire the funds?

Moalikyar: They coached me on how to save money from my paycheck, participating in stock options, contributing to 401K … plus any way I can save. I don’t buy a lot of coffee every day. Put everything you can in the future. At that time, I had three sons and later on a daughter. [Our] goals are to make sure our children are educated and become a positive part of the community. Every month I purchased stock — one or two — and contributing to 401K. We tried to minimize our spending and cooking at home and things like that.

Patience and persistency are the foundations of my success. There are difficult times. I had no choice. That’s what you need to do: learn a lot, change a lot of behavior … to be a successful leader. 

What is the cost of a McDonald’s franchise?

Moalikyar: You have to have … good experience and a minimum of 20-25% down payment and [good] credit. It depends on which restaurant you’re buying. It took me 26 years to build enough money for a down payment.

When and where did you open your first restaurant?

Moalikyar: I purchased a restaurant in Oakland, California, in April 2015. Then last year, I wanted to expand and also get my son in the program. We made a move to Indianapolis in 2018 [and] I bought two restaurants. I bought two in March 2018, the third one in August 2018 and the last one in January 2019. I sold the one in California.

Had you ever heard of Indianapolis, Indiana, before?

Moalikyar: No, actually I didn’t. We were looking to expand and our company mentioned that there were some opportunities in Indianapolis. 

What are some of your triumphs?

Moalikyar: I think the biggest one was to make the move to Indianapolis — very challenging — but it is a big move for us. I could not have done it without my wife and kids supporting us. We came here. We didn’t know the community. We had to adapt to that. My focus is on people… It was hard to start a business in a place you don’t know a lot of people. We have to work together. The reason I love McDonald’s is the people part.

How do you retain good employees?

Moalikyar: I think it all comes down to how you treat your customer —internal and external. My philosophy in this business has always been a family business. In the family, you don’t treat your family wrong. You’re always trying to do the best for your family. I do a lot of things in my organizations to treat them right. That is the biggest part of my day when I walk in and see them smiling. We have created such a great culture in my business. … I always think of everybody who is a part of my organization as family. I go to every individual person and ask them how are they doing. That just makes my day when I do …We do a lot of things for our employees. I’m not perfect, yet we do celebrate Mother’s Day, every Thanksgiving we give something for them, every Christmas we give something for them. When I have time, I go by and wish them well. I ask them to eat healthy. These are small things that people really appreciate, that you have their best interest. I work side by side with them when they are shorthanded.

10 Ways to advance your career

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By Pamela Dyar

As the new executive director of the Indiana Conference for Women, my efforts focus on helping women build careers, create companies and experience lives that are rewarding, healthy and fulfilling.

Although there are different ways to handle advancement in specific careers, there are general strategies to help you stand out and advance your career. Here are 10 ways to manage your career to propel you upward. 

  1. Define goals that matter to you 

Establish goals relevant to the career path you’ve set for yourself and then work toward achieving them. If something you’re doing isn’t directly or indirectly contributing to the accomplishment of your short- or long-term goals, ask yourself why you’re spending your valuable time doing it. 

2. Stay organized

Lack of organization in one’s professional and personal life is a big reason why many employees can’t do what’s necessary to advance. Are you filling out your planner to make yourself feel good, then never looking at it again? Find meaningful organizational strategies that save you time instead of wasting it.  

3. Keep learning 

Don’t be satisfied with learning just enough to do your job well. When you feel like you’ve gotten the hang of your own responsibilities, learn more about what others around you, and even above you, do. This will leave you more prepared to move to a higher position. 

4. Seek feedback 

Employers would rather you admit that you don’t know something in an attempt to make yourself better at it, than have you pretend to know it, only to mess it up later. Don’t be afraid to ask people how you can improve. Be prepared for constructive feedback.  

5. Manage your time

Time spent is not equivalent to time well spent. If it took you four hours to finish something you could’ve done in one hour, you don’t deserve a pat on the back. Focus on the task at hand and accomplish it. Congratulate yourself for hard work, not for long work. 

6. Foster your network

Your network can take you far, if you cultivate it. Keeping in touch with people, even if it’s as simple as sending them a photo or article that reminds you of them, keeps you out of the parasitic relationship realm and safely lands you in the acquaintance realm. If you’re not putting collaborative effort, don’t expect effort from others.

7. Take care of yourself 

It may sound silly to think that keeping yourself healthy could have any impact on how quickly you reach your career goals. But getting sick all the time means taking days off, which also means getting less work done. Exercise regularly, eat healthy and get enough sleep to keep yourself running on all cylinders. 

8. Develop conflict management skills 

No matter where you work, you’ll experience conflict at some point — if you haven’t already. Learn to manage it effectively and to use it in a way that fuels innovation rather than stifles workplace relationships. Avoid grudges and try to start each day with a clean slate.

9. Ask for what you want 

Don’t be afraid to be open with your manager about where you see yourself in the future. Your manager can’t read your mind and may often not even know all you’ve accomplished. Maintain an open dialogue with him or her about what you bring to the table and how you’d like to develop yourself to get where you’d like to go. 

10. Trust your gut

If it feels wrong, it probably is. Whether it’s the “fit” of your job, a decision you made on a project or colleague behavior in the workplace, don’t be afraid to speak up or take action when something doesn’t agree with you. Facilitating change builds confidence and confidence inspires great work. 

No matter what your career goals are, have confidence in your ability to perform and show your boss and colleagues why you deserve to move ahead. Make yourself a clear choice for that promotion or that important assignment, and leadership will have no choice but to select you for the job. 

Join us during the ninth annual Indiana Conference for Women on Thursday, Nov. 7 at the Indiana Convention Center. Be inspired and empowered to advance your career while hearing from speakers including Rachael Ray, Miki and Radha Agrawal, Dr. Tererai Trent, Joy Bauer, Sheri Salata and more. For more information and tickets, visit IndianaConferenceForWomen.com.

Pamela Dyar is executive director of Indiana Conference for Women.

Four scenarios where an SBA loan may be perfect for your small business

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By Jeff Magginnis

Most small business owners want to focus their time and energy on growing their company, but it takes a team of advisors working together to really make a business successful. One of those includes a bank and applying for a loan can be intimidating and difficult. The Small Business Administration (SBA) was created in 1953 to assist banks making loans in certain situations where they might not otherwise. While the SBA cannot overcome a lack of repayment ability or a poor credit history, it can help many companies obtain the capital they need to be successful. Here are four scenarios that, if applicable to your business, could indicate an SBA loan is a viable option.

Lack of collateral

The most common scenario is lack of collateral to fully secure the loan. With so many service businesses these days and banks discounting the value of the collateral they obtain, many companies simply do not have enough collateral to meet the bank’s policy. A bank can use the SBA to obtain a guaranty on the loan to cover the collateral shortfall. For example, a consulting company may need capital to fulfill a contract but has no significant assets as they rely on human capital. By backing the loan with an SBA guaranty, the bank is able to make the loan. 

Start-ups and ownership changes 

Another scenario for a bank to use the SBA guaranty is for a start-up company or one that is changing ownership, such as a business acquisition. Typically, these scenarios are considered high-risk loans by the bank due to lack of history of cash flow or new ownership has not proven its ability to run the company yet. For example, here at First Financial Bank we were able to help an owner who recently purchased an overhead door company secure financing through an SBA loan. 

High-risk nature

Banks also avoid certain types of industries due to their high-risk nature. For example, restaurants are considered high-risk due to competition and low profit margins. This scenario is pretty common. In fact, we recently helped a gentleman purchase a franchised restaurant through an SBA product. The SBA helped cover three main issues: the type of industry, the change of ownership and the lack of collateral support. 

Term flexibility

An SBA loan often grants longer repayment terms than a bank could offer in many cases. Perhaps a client wants to complete leasehold improvements on a rented space for their business. Most banks will do a max of five years for the loan, but an SBA loan for this purpose could go up to 10 years. The difference in cash flow could be a game changer. 

Banks use SBA loans in many ways to support small business and often have preferred lender status with the SBA to make the process more efficient.

To learn if an SBA loan makes sense for your business in Indiana or Kentucky, please contact vice president, SBA specialist Mark Schoettmer at mark.schoettmer@bankatfirst.com or 317-237-1511. In  Ohio, please contact vice president, SBA specialist Angelica Johnson at angelica.johnson@bankatfirst.com or 513-389-3315.

Jeff Magginnis is the SBA sales manager for First Financial Bank. He has more than 19 years of experience advising small businesses on the use of SBA loans to achieve their goals.

Technically discriminated

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By Rupal Thanawala

Erica worked for a utility company and received a racial slur as the temporary password for her online account. She clicked the “forgot password” link and her temporary password was “n****.” The energy company took corrective actions and provided a public apology.

Google has the ability to tag images, using photo comparison, big data and artificial intelligence methods. Mr. X’s African American friends were incorrectly labeled as “gorillas.” Google has made multiple changes to the algorithm to fix the error. 

In May 2016, Microsoft launched Tay, a software bot that can chat with users and provide responses to the questions or make comments, on Twitter. Within 16 hours of its launch it was pulled down for automatically posting unrelated discriminating and hateful responses. Tay was decommissioned for good. 

Mr. Y waved his hand unsuccessfully multiple times under an automatic hand soap dispenser whereas another machine would work for a Caucasian patron. The poor-quality sensors were replaced to sense people with all skin colors. 

There are over four billion social media accounts. And there are over five billion mobile phone users, and that number is growing at a faster pace than any other consumer products. From registering for the grocery membership card to applying for a job, we interact voluntarily or involuntarily with so many gadgets and share our personal information such as name, location, picture, gender, race, income and so much more. It is a new way of life and often it is the only we can access certain privileges. 

Similar discrimination cases are identified in unethical human resources hiring practices or disproportionate rate for insurance based on a person’s gender, race or zip code. 

So, what is the underlying issue here? Machines do not have intelligence. They are powered by human intelligence, and the individuals designing the systems are not taking into consideration the requirements from all the demographics, do not adequately test the product broadly and do not have a diverse design team. To develop an unbiased technology product, we must have an inclusive workforce in the entire lifecycle of the product starting from research, design, development, testing, support, sales and marketing functions. 

The tech industry is one of the least diverse industries, with African Americans representation of as low as 3-4% although they are the biggest consumers of tech and social media. About 73% of Blacks that use the internet use social media — and 96% of Black internet users are between the ages of 18 to 29. Forty percent of Black internet users age 18 to 29 said they are regular users of Twitter. Black women representation is less than 1% and the tech leadership and entrepreneurship has equally disappointing data. To make tech industry more inclusive is not a “nice to have” but a business imperative and there is no better business case than this. 

Let us think beyond challenges and act. 

Start early. Introduce tech education to students in as early as elementary school or at the least by middle school. Develop the interest and curiosity when they are young. Let them play and have fun with it. 

Encourage and empower. Many minority students are not encouraged to take tech courses in high school or college. On the contrary, they are informed of the different pathways and often discouraged to take those courses. Be a role model to them — if they can see it, they can be it. 

Switch the gears. Mid-career professionals can gain skills by learning on the job or taking courses. Many training programs are offered online or at community colleges. 

Mentor and empower. Take time and put effort to make them successful. Share the knowledge and guide them through the journey.

Be intentional. Seek the opportunity to transform the landscape and don’t accept status quo.

Technology does not bias, but people do. 

More women are entering tech world, but diversity still lags

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By Tyler Fenwick

THE FIRST MODERN COMPUTER programmers in America in the 1940s were women: Jennings Bartik, Frances Elizabeth “Betty” Holberton, Frances Bilas Spence, Marlyn Wescoff Meltzer, Kathleen “Kay” McNulty Mauchly Antonelli and Ruth Lichterman Teitelbaum. While the United States government sent many of its men to Europe to fight in World War II, those six women developed computer programs. It’s a history that’s been getting more attention as American institutions and industries acknowledge the exclusion of people who aren’t white and male. When they weren’t excluded, they were largely denied the recognition they deserved until much later. In this case, the six original modern programmers weren’t widely recognized until they were in their 70s.

Today, if the stereotypical image of a tech worker that pops in your head is of a younger white man, there’s reason for that. Not only does the public get exposed to that image so often in pop culture — think about “The Social Network,” the 2010 movie about that social media company that collects and sells your data — but there’s also the fact that the tech industry is still mostly white and male.

Women made up 25% of computer jobs in 2016, according to Pew Research Center. Yes, the tech world is much larger than computer jobs, but those are some of the more visible positions when people look at tech. More broadly, women account for less than 20% of U.S. tech jobs, according to the virtual event solutions company Evia.

Audrey Taylor?, founder and CEO of netlogx in Indianapolis, is one of the tech leaders trying to take on the disparity. Taylor started the company 20 years ago with a plan to become “diverse by design.” As a consulting service, Taylor says she needs consultants who can listen to and function with diverse clients.

“We decided it made much more sense for us to focus on making a company that looked like the communities we live in,” she says, “that is intentionally looking for different people to share their ideas and thoughts. We focus on the fact that you have to be diverse by design.”

Netlogx is more than 50% female. Part of how Taylor accomplished this was by searching for talent in places that won’t just produce young white men. That includes the Indiana Latino Institute, which sends an intern to netlogx each year.

“You go find people where they are, not where you want them to be,” she says. “… What do you actually need your position to be? Some of the most talented consultants don’t have to have deep tech backgrounds. They have to have an understanding and appreciation of tech and be able to listen to people’s problems.”

When Taylor got her start in tech 25 years ago, she got used to being one of the few women in the office, but she says she hasn’t had an “oppressive experience.” She has, however, experienced discrimination, like when she learned some men were getting paid more than her.

“It still burns,” she says.

The Boys’ Club

In a 2018 study conducted by Paychex, 67% of women in tech surveyed said being underestimated by peers and not being taken seriously was their top challenge. The second most-common challenge was getting overexplained responses to questions. These are two components of what’s commonly called the “boys’ club,” or sometimes the “boy culture,” that seems to dominate so many tech workplaces.

The boys’ club means staying late at work, making sexist jokes, having strong cliques in the workplace. Loosen the tie, let the hair you have left fly out of control, and extra points for using curse words in ways no one had thought of before.

It sounds familiar to the way Carrie Albright ®, director of services at Hanapin Marketing in Bloomington, describes the challenges she’s faced as a woman in tech. She says men in her industry are “very comfortable being the loudest voice in the room.” She adds that this culture creates the conditions for women to feel like they need to be the perfect candidate if they want to go for a job or promotion.

Taylor calls it a “frat house mentality” where voices and personalities and skin colors that don’t conform to a particular metric of authority are shunned or ignored. She thinks it’s getting better now, though, and that it will continue to improve as tech employers try to fill more jobs.

Albright says she’s started noticing changes, too. She’s been at Hanapin for about six years and says diversity and inclusion training, as well as a simple desire for people to better understand those who are different from them, has made a positive impact. Outside her workplace, Albright, who does a lot of traveling for her job, says she’s noticed a difference at conferences and speaking events.

“I’ve seen a huge shift in the people populating these conversations,” she says. “… There are a lot more women speakers leading these conversations.”

A survey of tech workers by Atlassian partly supports this shift. One-third of respondents in 2018 reported having taken part in a “diversity working group,” up from 15% in 2017, and 45% said their company has some kind of formal diversity and inclusion program. It’s not all trending positive, though, as 51% said no improvement needs to be made for gender diversity, and 52% said the same for racial diversity. 

A More Inclusive Tech

Ashley Scott is a busy woman. She’s the founder and CEO of CurlyInCollege, a national network of multicultural college students with naturally curly hair; she’s the president of Ashley G. Scott Consulting, a public relations and marketing firm; and she’s the family and community engagement manager for Indianapolis Public Schools. But her problem isn’t that people look at her and wonder if she’s “trying to have it all,” as professional women, especially those with families, are often accused of. It’s that too few people in the tech world look at what she’s doing and consider it to be worthy of that tech billing.

“What’s interesting to me about the conversation around women in tech,” Scott says, “is that I have found that my business could not exist without technology, but a lot of people wouldn’t classify it as a tech company. But I really resonate and connect with the tech community. Once I got in, I was like, ‘Oh yeah, these are my people.’”

Scott sees too narrow of a definition for what’s considered to be tech work, and that ends up excluding a lot of people, especially women and others who have been traditionally excluded from tech.

“It’s like, oh, if you’re not a programmer and coded your own stuff from scratch then you can’t be a member of the tech community,” she says.

Ashley Scott ® still goes to the tech meetups and awards ceremonies — she was nominated for the Rising Entrepreneur Award at the TechPoint Mira Awards in April — but she says many women end up staying away from those events because they don’t feel welcome. This is especially true for women like Scott who work in a space — beauty is a good example — that men just aren’t familiar with.

At the Mira Awards dinner, Scott says she was sitting at her table — “I was of course the only Black person at my table” — when a white man asked what she does. She explained CurlyInCollege, which is what she was nominated for, but didn’t win. He was confused about what she meant by “natural hair,” so she explained that too.

“Oh, OK,” he told her. “My beard gets curly when it grows out long enough.”

(Awkward pause.)

“I just had to kind of dismiss it because I don’t have an interest in explaining my business to him,” Scott says. “At this point you’ve demonstrated that you don’t care and that you don’t understand and that you felt a little uncomfortable because you can’t relate.”

Scott, who hasn’t taken outside funding yet, says that interaction would have frustrated her when she first started CurlyInCollege in 2014, but she’s experienced enough of those by now that it doesn’t bother her much anymore. Even as Scott believes the tech industry is becoming more inclusive, she understands not everyone out there is interested in — or even knows — what she does.

Lessons Learned

Bob Baird, founder and president of Inverse-Square in Indianapolis, started his company in 2011 after a consulting firm he worked for closed abruptly. The third hire at Inverse-Square, which helps businesses solve workflow problems, was female, but she left to work remotely in Kentucky. Even with a female employee then, men dominated the culture of the workplace for a long time. At one point, Baird says he had about eight employees in the office — all men — and realized something needed to change.

“It was kind of miserable,” he says. “You don’t want eight dudes all day in the same office. Someone cracked a joke at one point in time about it being a treehouse, and I was like we have to fix this. This is crazy. You could feel the imbalance. I don’t know how else to put it.”

There’s a question people in Baird’s position need to ask themselves: Is this going to be about an “open arms” policy where the company’s leadership makes it clear that diversity is welcome in their workplace, or does it take something more intentional than that?

Baird says, at first, it was necessary to be intentional about diversity. Part of being intentional meant taking a closer look at the way they saw resumes. Baird says it’s common for people reviewing resumes to pick the one with language they’re most used to and comfortable with. In this case, a man reviewing two resumes — one written by a man and the other by a woman — is more likely to choose the man’s resume, even if the female candidate is equally or more qualified, based on the language they saw. It also meant Baird had to reevaluate the way they posted job openings.

“Let’s look at everything that predisposes this position to be one of a masculine hire and make sure that’s out of the way,” he says.

For example, not mentioning anything about a maternity leave policy — something Inverse-Square didn’t have until an employee actually needed it — probably turned away possible female applicants who otherwise would have been interested and qualified.

The first woman hired at Inverse-Square, before this shift in culture, was Ann Marie DeLaRosa, that third hire overall who now lives in Kentucky. DeLaRosa was hired in 2012 and knew Baird personally, which helped with the transition. There were still some things, though, even with just three employees, that showed her as a bit of an outsider. Profanity, for example: This is to be expected in a tech office with a bunch of guys, but DeLaRosa said she didn’t appreciate it. (To their credit, she says the others picked up on that.) DeLaRosa was also the first employee to use maternity leave, which, if Baird remembers correctly, was crafted when she was pregnant and was going to need it.

Half of Inverse-Square’s team now is female. That includes the director of sales and three project managers. Baird says there’s more “connectedness” now, which was missing when the company was mostly male, and that operations aren’t so “cold and calculated” now. There’s more empathy, he says.

“We have a much healthier perspective now,” Baird says. “You can feel more of a balance in our culture.”

Beauty box provides products to make your own products

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By Demi Vaughn

MEET VICTORIA DAVIS. she’s the founder and creator of Make it Classy, a do-it-yourself (DIY) beauty box for women from all backgrounds and ethnicities. Davis developed the idea based on the high demand for cleaner and sustainable beauty products. Davis is a firm believer in plant-based beauty and understands the need for healthier products in the beauty community.

Indiana Minority Business Magazine: What is Make it Classy? And how did you come up with the idea?

Victoria Davis: I started my blog ClassyCurlies in 2010, at the time it was a way for me to show my hair journey. I was starting to become very particular about what products I was using for my hair and skin. I like to know the ingredients in everything, whether it’s beauty care products or food, and I turned everything around. The more I got into that I found out our beauty products are full of trash. And we wonder why we have different skin conditions and cancers down the line, and it’s because we’ve been using these products for years and it catches up to us.

From there I started doing a lot of DIY recipes on my blog and it blew up over time. It was just a way for me to write everyday, and talk about plant-based beauty. I started having a few readers here and there, and then I started getting 80,000 readers. I had a lot of women asking me about my DIY recipes and wondering how they could make it and what was in it. I think it’s really easy for people to develop a hair care line that’s already finished, because you can just tell people to go to the store and buy it. But, for me, I really want people to know my process of it, and to know exactly what’s in it.

Make it Classy came about because I had so many women asking me what’s in the recipe. I would tell them I got my aloe vera from Whole Foods or this ingredient from another place. And there’s also ingredients I use like nettle leaf and tulsi (also called holy basil) and women would ask, ‘What’s that?’ Women would not know what these things are. So, it’s another way to expose people to different herbs, and things that can help your body not just internally but for beauty purposes, too. 

I started wondering how I could get these ingredients to people. Some women would say they didn’t have a Whole Foods or Target in their area. And, some would say they didn’t have any time to go get the ingredients. At first I was going to just ship it to them in boxes and envelopes. But I’m very particular about presentation, and I wanted this to have its own personality and its own flair, and I obviously wanted to tie it back to ClassyCurlies.com because that’s what started this whole thing. So that’s how I got Make it Classy and the pink colors because it goes along with ClassyCurlies.com. 

IMBM: Do you think products in the Black community are targeted with chemicals and cancerous products the most?

Davis: They could be, but I don’t think only Black brands are targeted. There are some brands that are understanding that there’s a need for clean and sustainable products. Some people are catching that wave, but the traditional hair and skin care brands don’t care. They just want a cheap label on the front of it. They’ll say it’s all natural, and they’ll even make the colors green and leafy to look earthy, but it’s full of stuff. I do think it could be a situation where they do target minorities, but it’s a problem across the board. 

IMBM: What challenges did you face starting your brand?

Davis: One challenge was explaining the concept to people. Because, it’s such a new concept and there aren’t a lot of products out there like this. A lot of people don’t understand it, and they would ask if the products were already put together or if they would have to put it together themselves. The easiest way for me to explain it to people is to compare it to Hello Fresh and Blue Apron because those are the same concepts. You get ingredients and an instruction card, and then from there you create it. Another challenge was trying to figure out what would be the first three recipes I made for people. So, it was difficult trying to choose which ones met their demands. I have a Facebook group and podcast for my blog, and I asked them what DIY products would they want to make, and the most requested one was a hair conditioner. And, another challenge was warming this up to people and explaining to them that this is a box for all women.

My ClassyCurlies blog was born off of the fact that I’m a Black woman and my hair journey. And that’s fine. It’s still going to remain that but while I was doing all the DIY stuff on my blog I was also teaching classes around the city. From those classes, I learned that this is not for a particular hair texture. Women from all backgrounds were able to use my products. 

IMBM: What are the three recipes you decided to start with?

A: There are three different boxes, and they all look the same on the outside. Each box is named after a woman. There’s a herbal hair rinse (Herbal Ebony) lavender rose water (Romantic Rosie) and clay hair and face mask (Loyal Leah.) Each box includes a recipe card and a QR code to scan to watch video tutorials and also an audio track of me talking more about the ingredients, and why they’re important for you to use. You also get a welcome card that’s like a personal note from me. The ingredients are individually packaged. That’s done purposefully just in case you get a box and it includes an ingredient you’re allergic to you can easily get rid of it and not have to worry about if it touched other ingredients. 

IMBM: What advice would you give someone who wants to start their own business or blog?

Davis: I would tell them to make sure they researched their market to understand who their audience is. If you don’t understand that you will waste so much money and time. Really find your tribe of people who will understand your content, product or blog and find out what they want and cater to them. A lot of us try to guess what our audience wants, but the best way to find out is to just ask them.  I

Honda invests in technology and employees

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By Ryan Lucas

IN MAY OF 2018, PRODUCTION of the 2019 Honda Insight hybrid sedan began at the Honda Manufacturing of Indiana (HMIN) plant in Greensburg. Honda invested $32.5 million at HMIN, including a 19,200-square-foot expansion to the plant specifically for Insight production. 

HMIN permanently employs over 2,400 associates and has an annual production capacity of 250,000 vehicles. The Insight is built exclusively at HMIN plant, with the exception of a few parts that are produced in plants throughout Ohio. The HMIN plant also produces the Civic sedan and CR-V sport utility vehicle. 

The Insight is positioned between the Civic and Accord in Honda’s U.S. lineup. Along with driver-assistive technology, the car is equipped with Apple CarPlay and Android Audio. The Insight was the fifth electric Honda model in an 18-month span.

Honda is also investing in its employees.

Karen Tarver, purchasing project leader for the Insight project, started her career with Honda in 2008 as an entry-level parts quality engineer and now, over a decade later, she played an integral role in bringing the Insight to life. 

After previously working mostly in mass production, Tarver said the opportunity to be a project leader on the Insight project was a valuable change in viewpoint that allowed her to see a different side of the business at Honda.

Another Insight project leader, Vinscent Minor, got his start at Honda in 2008 on the production team working on the assembly room floor. About four years ago, Minor moved on to the new models department, where he found himself filling more of a management role as project leader for the assembly team. 

As Insight project leaders, both Minor and Tarver said that their experience with seeing the Insight grow from the design phase to the final launch was something that gave them pride and joy. 

“I think there’s been a lot of pride and hard work that has gone into this project,” Minor said. “I, myself, was able to take the Insight home and drive it with my family. Seeing it from a drawing, to three years later, getting in that final product, it really was full circle.”

Now, both Tarver and Minor are in positions where they can have a positive influence on other associates who are in the same place they were a decade ago.  After transitioning to the new models department, Minor found that his experience working on the floor gave him a valuable viewpoint as he took on more of a management role. 

“I am in the position where I’m bringing the future to these associates on the floor,” Minor said. “I was that guy building that car and now, being able to make it better for them for future models, that’s just been one of the biggest things for me working here.” 

Tarver helped start the African American Resource Group at HMIN, which has since branched out to other plants across North America. She said the group has worked to promote cultures of inclusion and diversity as well as providing opportunities for pipeline development for other African American associates like herself. 

“The most discouraging thing and frustrating thing for anyone, whether it’s true or perception, is glass ceilings,” Tarver said. “You want to know that there are still opportunities to advance and grow yourself if you’re going to invest your time, coming in day in and day out. I’ve always felt that with the opportunities here [at Honda], that there is no glass ceiling and I still feel that way.”

5 Hoosier-made items

Started by Lawrence and Mary Tippmann in Fort Wayne, American Spice makes a variety of seasonings, mixes, oils, snacks and herbs. Each spice has a certain color and texture. The Tippmanns even sell powders with flavors such as whole milk, lemon juice, whole eggs and orange juice. They also sell different brands such as Junket, Morton and John Henry’s. Some of their spices also treat skin. They sell various colors of popcorn, including purple, red, black and blue. 

With 500 varieties of tea, Empire Tea Services was founded by Lalith Paranavitana, who was manager of Nuwara Eliya Tea Estate and a director Sri Lanka State Plantation before coming to the U.S. in 1989. When Paranavitana came to the U.S. he started selling at tea shops, coffee shops and food stores. He has now moved on to selling tea accessories such as loose tea, tea bags, blooming tea, pyramid tea sachets, ice tea and tea samplers. Empire Tea Services also sells tea pots, tea mugs and tea warmers. There are also tea packs for weddings and parties. 

Back in 1899, Autocar built the first truck in America. Then in the 1930s, the Hagerstown-based company revolutionized the American auto scene again by introducing diesel engines to trucks. Now over 120 years since its founding, Autocar is the Western Hemisphere’s oldest vehicle brand currently in operation, and it is still making trucks for commercial use. These days Autocar specializes in making vehicles for industries such as construction, road maintenance and refuse and recycling.

Kind Kombucha in Bloomington offers drinks made from plants that help the body and mind. The kombucha helps fight cancer and reduces post-traumatic stress disorder, anxiety and inflammation. Kind Kombucha also offers kombucha for different seasons. Along with kombucha, Kind Kombucha has bath salts, lotion and cream. The company also sells protein powder, CBD oil and water soluble CBD.

Steckler Grassfed Farms in Dale is a family-owned farm that provides naturally grown food. Grassfed Farms produces various cheeses, including pepper jack, cheddar and colby. Their cheese lowers the risk of cancer, heart diseasea and obesity. The meat at Grassfed Farms and has no added hormones, and the food is organic.   I

Culture of Good rehumanizes your business

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By Scott Moorehead and Ryan McCarty

What answers do you think you’d get? If you hear many responses with keywords like “paycheck,” or “Ping-Pong tables,” or “casual dress code,” you might be in some big trouble.

Consider conducting a little experiment inside your organization. What would happen if you asked every single person the following question: Why do you come to work every day?

In case you haven’t noticed, today’s workers — especially millennials and Gen Z — seek out workplaces that embrace a cause that extends beyond the organization. They want to make a difference in what they do. That means if you’re going to attract, or even keep, your best employees, you might need to rethink the connections between doing work and doing good and how they can be directly related. As the famed business guru Peter Drucker said, your best workers have options, and you need to manage them as if they were volunteers. How then can your organization expect to attract — and then retain — great talent, which is most organizations’ real competitive advantage? The short answer is via your culture, which is the real secret sauce to making your organization “sticky” at keeping its best people and inspiring them to engage in their work in meaningful ways. Ping-Pong tables aren’t sticky (well, most aren’t, and if they are, gross).

Let’s first admit that culture has become one of those catchall phrases that everyone is talking about these days without perhaps knowing precisely what they are talking about since it can mean different things to different people. For our purposes, let’s define culture as what most of your people are doing most of the time inside your organization as it relates to your norms, beliefs, and values. What makes a culture truly sticky, therefore, comes down to a couple of things:

Knowing why you are in business (your norms, beliefs, and values) and

Hiring talent that shares those same values.

When you can connect those dots, you significantly increase your chances of keeping great people over the long haul. Case in point: 92% of our company’s workforce (our company is a national telecommunications retailer) is made up of millennials between the ages of 25 and 35.

Those younger workers expect a lot from their employer and, as a result, tend to move between jobs quite a bit. In our industry, turnover averages about 66 percent. However, our people tell us that our Culture of Good, where we give our people permission to do good while they do their job gives them a sense of fulfillment at work. That’s a big reason why our turnover is down 25% — even though our workforce has more than doubled over the past five years. People want to work with us because they know they can make a difference in the world where they work thanks to our Culture of Good.

Put simply, recruiting and retaining your top people is good for business — no matter what industry you are in. For this reason, we co-authored a book, “Build A Culture Of Good — Unleash Results By Letting Your Employees Bring Their Soul To Work,” to teach other business leaders lessons we learned from our experiences. We also built a digital solution to provide leaders with a step-by-step playbook to build their own Culture of Good that makes their workplace and world a better place. 

By building a culture that gives our people permission to care and to do good through their work:

We have saved about $3.7 million a year in reduced turnover costs

Our people have driven our top line sales up 200% while operating income has soared 490%.

That’s right: we’re more profitable as a result of embracing the Culture of Good, which has allowed us to do more good as a result.

We now contribute thousands of dollars per employee each year to good causes — and that doesn’t even count the thousands of hours of volunteer time and personal contributions our employees make every year. However, don’t mistake this as charity. We’ve proven that by doing good, you can help grow a profitable company, which then enables you to give back to the world in amazing ways on an ongoing basis. Is it really any surprise that people want to come to work with us? It turns out that’s why people want to buy from us as well. Our Culture of Good is both the product of and the fuel for our success and can be for yours as well!

For more information on Culture of Good and the digital solution that helps companies like yours build your business with good reach us at www.cultureofgood.com.

Co-founders Scott Moorehead and Ryan McCarty of TCC, one of Verizon’s largest premium retailers.

Plainfield: A vibrant town named after its “plain” settlers

By Ben Lashar

LOCATED IN HENDRICKS COUNTY, THE EARLY settlers of Plainfield were largely Quakers. The Quakers would prove to have a long-lasting impact on the town as the name “Plainfield” came from the residents’ “plain” Quaker characteristics. To this day, Plainfield High School’s mascot is the Quaker. 

Unlike most towns, Plainfield residents actually designated their home as a town twice. The first time was a failed attempt in 1839 after which residents decided Plainfield would be better designated as a township. Then in 1904 locals incorporated Plainfield as a town again, the way it’s stayed since.

Since then, Plainfield has constantly been the most populated town in Hendricks County. Today Plainfield boasts over 30,000 residents. Arguably the largest force in the town’s economy is its 45-million-square-foot warehouse district near Indianapolis International Airport. Plainfield’s warehouse district is so large it contains around 50% of all of Central Indiana’s warehouse jobs. 

ATTRACTIONS

Splash Island

Grab your family and your swim trunks for more than four acres of aquatic fun. Bravely face the water park’s two-and-a-half-story tall waterslides or calmly float through its 900-foot-long lazy river. Either way, the park offers fun ways to get outside without the summer sun overwhelming you.

Splash Island

651 Vestal Road

317-839-7665

splashislandplainfield.com

Gilley’s Antique and Decorator Mall

It doesn’t matter if you’re looking for something big, something small or don’t know what you want. With its selection of furniture, antiques and knick-knacks, Gilley’s Antique and Decorator Mall has the perfect item to pull a room together. It’s only a matter of finding it.

Gilley’s Antique and Decorator Mall

5789 E. US Highway 40

317-839-8779

gilleysantiquemall.com

Sodalis Nature Park

Sodalis Nature Park provides a chance to take a breath of fresh air and get some steps in while doing it. Named after the endangered Myotis sodalis, also known as the Indiana Bat, Sodalis Nature Park has over three-and-a-half miles of trails, picnic areas and a five-and-a-half-acre pond. 

Sodalis Nature Park

7700 S. Hendricks County Road E.

317-718-6188

hendrickscountyparks.org

ACCOMODATIONS

Baymont by Wyndham Plainfield 

Located 10 minutes from the Indianapolis International Airport, the Baymont by Wyndham Plainfield bills itself as the perfect place to stay for both business and vacation trips. Business travelers can appreciate the business center and the free shuttle to the airport, and vacationers can relax at the spa or hot tub. Both can enjoy the free breakfast. 

Baymont by Wyndham Plainfield 

6010 Gateway Drive

317-203-9321

wyndhamhotels.com

Homewood Suites by Hilton Indianapolis-Airport/Plainfield

The Homewood Suites’ location allows visitors to enjoy the charm of Plainfield while only being 15 miles from downtown Indianapolis. In addition, two-bedroom suites that include pull-out sleepers allow families of up to six to comfortably sleep through the night (or sneak down to the 24-hour convivence store for a midnight snack if they can’t sleep).

Homewood Suites by Hilton Indianapolis-Airport/Plainfield

2264 E. Perry Road

317-839-1900

homewoodsuites3.hilton.com

Indianapolis Airport Suites 

As the name implies, Indianapolis Airport Suites offers easy access to the Indianapolis International Airport with its free shuttle service and parking. The hotel offers single king or double queen rooms along with a variety of board and conference rooms, making it accessible for any businessperson on the go.

Indianapolis Airport Suites 

6014 Gateway Drive

317-279-2394

indianapolisairportsuites.com

DINING

Oasis Diner

Originally constructed in 1954 New Jersey and shipped to Plainfield by train, the Oasis Diner can feel like a time machine. Once on Indiana Landmarks 2010’s 10 Most Endangered Indiana Buildings list, the building was restored in 2014 and continues the classic diner tradition through its selection of breakfast food, burgers and ice cream.

Oasis Diner

405 W. Main St.

317-837-7777

oasisdiner.com

India Bistro

New meets old in this modern take on traditional Indian cooking featuring curry, naan, tandoori and more. Customers can either order from a menu or serve themselves buffet style, so the only trouble ordering should be deciding what to get. 

India Bistro

130 N. Perry Road

317-742-7300

indiabistro.net

Black Swan Brewpub

The word “pub” is in the name, but Black Swan Brewpub is friendly for all ages. Children can enjoy a “Wee Bits” meal and crayons on every table, and adults can enjoy dark, hoppy and malty beers alongside an ever shifting menu of pub food. I

Black Swan Brewpub

2067 E. Hadley Road

317-838-7444

blackswanbrewpub.com

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