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Minority Business Highlight: The Flying Cupcake

The Flying Cupcake is a woman-owned cupcake shop that serves Hoosiers all over the city, with locations in Castleton, Carmel and on Massachusetts Ave. Those with a sweet tooth will find themselves at home in this gourmet cupcake shop.

Kate Drury, now retired, was the owner and mastermind behind this operation.  The Flying Cupcake ‘s website states, “Since opening in 2007, we have been honored again and again as a top cupcake bakery.”

This shop has been highlighted in a multitude of magazines and top eatery lists. In 2015 the shop was ranked 14th in Buzzfeed’s “25 Sweet Cupcake Shops Around the World to Eat at Before You Die”. It was also highlighted as a prime dessert location by CNN in 2012 during their coverage of Super Bowl XLVI which took place in Indianapolis.

Their menu features both classic and unique cupcake options and flavors. For those looking for a holiday surprise, The Flying Cupcake also features a seasonal menu for Valentine’s Day that includes items such as an “Oh My! Dubai Chocolate” and vanilla rosette cupcakes.

You can visit The Flying Cupcake at any of their three locations: 831 S. Rangeline Rd, 4026 E. 82nd St., or 423 Massachusetts Ave. You may also visit their website https://www.theflyingcupcakebakery.com/ for more information.

Staff Writer Malik Simon created this highlight. If you would like your business highlighted in the Indiana Minority Business Magazine, contact him at 317-762-7847 or via email at maliks@indyrecorder.com.

Cultivating your authentic identity: The psychological power of fashion

By KIM STUART

Fashion is far more than fabric and trends — it’s a mirror of the psyche, shaping how we feel, think, and are perceived. Curating a wardrobe is an act of self-definition, a visual narrative that reflects your values, aspirations, and personality. The psychological effects of these choices are profound, influencing confidence, mood, and even cognitive performance. Understanding this connection is key to refining personal style and presence.

The science of style: Enclothed cognition

Every garment sends a message — to both the wearer and the world. Color, fit, and style can evoke emotions ranging from joy to authority. A tailored suit, for instance, may instill confidence and command respect in professional settings. When you dress with intention, you create a visual language that aligns with your goals and identity.

Fashion is a tool for self-expression, revealing personality, interests, and life experiences. Exploring unique styles can lead to self-discovery, boost self-esteem, and promote a positive self-image. When you feel good in your clothes, it shows — affecting how others respond to you.

(Photo/Getty Images)

This phenomenon, known as enclothed cognition, refers to how clothing influences psychological processes. Research shows that what we wear can activate specific brain regions, enhancing focus, negotiation skills, and emotional resilience. Clothing becomes a feedback loop: the right outfit uplifts your mindset, which in turn shapes your behavior and interactions.

Importantly, this psychological effect isn’t limited to formal attire or high fashion. Even casual clothing, when chosen with care and authenticity, can reinforce a sense of purpose and emotional clarity. The act of dressing becomes a ritual — one that prepares the mind for the day ahead, reinforces identity, and sets the tone for how we engage with the world. Whether stepping into a boardroom or a coffee shop, your wardrobe can serve as armor, invitation, or declaration.

In a world of snap judgments, fashion’s psychological impact is undeniable. The right look can open doors, spark conversations, and create opportunities. Authenticity and confidence invite others to engage with your best self. Contrary to the myth that fashion is superficial, it’s a strategic asset — one that supports, rather than distracts from, your intellect and talent.

Professional style. (Photo/Getty Images)

Fashion as a professional strategy

In professional environments, style should reflect both individuality and intention. Mastering the dress code isn’t about blending in — it’s about standing out with purpose. While trends come and go, authentic style is timeless. Dressing in alignment with your goals enhances credibility and communicates respect for the setting. Your image becomes a living expression of your creativity, values, and ambition.

Strategic dressing also signals emotional intelligence. It shows that you understand the nuances of context, audience, and occasion. A well-chosen outfit can convey leadership, approachability, or innovation as fashion becomes a silent partner in persuasion.

Moreover, aligning your wardrobe with your professional identity fosters internal alignment. When your outer presentation matches your inner values, you move through spaces with greater ease and confidence. This congruence reduces cognitive dissonance and enhances your ability to focus, connect, and perform.

For entrepreneurs, creatives, and corporate leaders alike, fashion can reinforce identity. In this way, fashion becomes not just a personal tool but a professional language.

(Photo/Getty Images)

Trends for the modern professional

This season, professional fashion evolves through updated tailoring, rich textures, and a refined color palette.

The strategic palette: Jewel tones meet foundational neutrals for a sophisticated blend. Chocolate brown anchors the season as a warm, versatile base. Deep reds — like wine and burgundy — add bold energy, while currant, eggplant, and forest green offer elegant alternatives to navy or black. Pastels soften the palette when paired with deeper hues. Core staples like black, charcoal, and navy remain essential.

Women’s trends: The modern work wardrobe embraces ease and elegance. Wide-leg pants, tailored knits, and relaxed blazers lead the way. Midi and pencil skirts in textured fabrics — plaid, leather, tweed — add dimension. Layering is key, with suit-inspired vests over light sweaters or blouses. Luxe materials like suede and wool elevate the look with tactile richness.

(Photo/Getty Images)

Men’s trends: Today’s menswear balances structure with comfort. Contemporary suiting features updated silhouettes and rich fabrics, while classic suits remain foundational. Texture plays a starring role through plaid, herringbone, and corduroy. Fine-gauge knits — cashmere or merino turtlenecks and crewnecks — layer seamlessly under jackets. For business casual, the sport coat remains a versatile staple, easily paired with neutral slacks or dark denim.

Cultivating authenticity: Actionable style tips

  1. Empowerment over vanity: View clothing as a tool for empowerment, not just aesthetics. Your wardrobe influences how you feel and how others perceive you.
  2. Strategic investment: Treat your image as an extension of your goals. Style is not a luxury—it’s a form of leadership.
  3. Balance individuality and context: Express your personality while honoring the tone of the environment. Authenticity thrives within thoughtful boundaries.
  4. Subtle self-expression: Boldness isn’t always loud. Even understated choices can speak volumes when aligned with your identity.

By embracing the transformative power of enclothed cognition, you don’t just enhance your appearance, you deepen your self-awareness. Your wardrobe becomes a living archive of your journey, your values, and the story you’re here to tell.


Kim Stuart is the founder and CEO of Kim Lee Stuart Consulting, LLC, an image and fashion-consulting agency where “style meets soul.” Visit kimleestuartconsulting.com for more information.

Minority Business Highlight: Brite Systems

Brite Systems is an Indianapolis-based technology consulting firm specializing in enterprise software solutions, cloud computing, artificial intelligence and digital transformation.

Founded in 2006, the company partners with government agencies, nonprofits and commercial clients to deliver custom, scalable technology platforms.

Headquartered at 101 West Ohio Street, Suite 2000, the firm is led by President Leena Victoria and CEO Jay Fernando. Its executive team includes Josh Marshall, Matt Farano, Greg Braun and Praveen Raj.

Other leaders at Brite Systems include Helena Alwyn, Sravani, Dhivya Swamidass and Saravanan Ponnusamy.

Brite Systems maintains more than 18 years of industry experience. Its offerings span cloud migration, AI-enabled automation and enterprise application development — including work with Salesforce, Amazon Web Services and other leading platforms. The company serves clients across state and federal government sectors, as well as nonprofit organizations.

The firm participates in “Pledge 1%,” committing 1% of equity, product and employee time to philanthropy. Brite Systems emphasizes a culture of diversity, equity, inclusion and sustainability. Its core values center on innovation, integrity, customer centricity, collaboration and empowerment.

Contact Brite Systems at 317-222-1977 or email info@britesys.com. Visit their website at britesys.com.

Multi-Media Reporter Noral Parham composed this business highlight. If you would like your business highlighted in the Indiana Minority Business Magazine, contact him at 317-762-7846 or email him at noralp@indyrecorder.com. Follow him on X @3Noral.

Arthur Dean Family Foundation names Sturdivant CEO

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The Arthur Dean Family Foundation (ADFF), an Indianapolis-based philanthropic organization serving Hamilton, Marion and Whitley counties, appointed River Sturdivant as Chief Executive Officer.  

The move, announced on Feb. 10, formalizes the leadership role Sturdivant has held since joining the foundation in 2022. 

Since its founding in 2016, ADFF has focused on supporting organizations and leaders who expand opportunities for young people and families across Central Indiana. Sturdivant has been instrumental in stewarding that strategy, strengthening community partnerships and guiding the foundation’s long-term sustainability. 

“Dr. Sturdivant has been leading the foundation at a CEO level, and the board believes this designation more accurately reflects the leadership necessary for ADFF to meet community expectations today and into the future,” the foundation said in a statement. 

Sturdivant brings more than 25 years of leadership experience across philanthropy, nonprofit management, education and strategic consulting in the United States and internationally. Before joining ADFF as director of Learning and Impact, she held senior leadership roles at Central Indiana Community Foundation and The Children’s Museum of Indianapolis. She has also provided strategic consulting and leadership development support to local and national organizations. 

Her academic appointments include associate faculty at Indiana University, Indianapolis, and leadership of global education initiatives at Butler University and The George Washington University. She holds a doctorate in Adult Learning and Development from Lesley University. 

Sturdivant’s philanthropic approach is grounded in emotional intelligence, emergent learning and values-based practice — principles that align with ADFF’s mission to ensure all young people have access to experiences, relationships and resources that allow them to discover who they are, develop their strengths and contribute meaningfully to their communities. 


Contact Multi-Media Reporter Noral Parham at 317-762-7846 or email at noralp@indyrecorder.com. Follow him on X @3Noral. For more, visit indianaminoritybusinessmagazine.com.

Minority Business Highlight: Frida’s Flowers

Downtown flower shop Frida’s Flowers is “centering Mexican design and Latina brilliance.”

Created by Madeline Miralez-MacKinnon in 2023, Frida’s Flowers is more than just a flower shop. The business specializes in weddings, special events and creative projects, serving as a globally inspired floral design studio in the heart of Indianapolis.

“I envision a world where culture, color, and beauty are central to our collective flourishing,” Miralez-MacKinnon states on the website. “Through working with the medium of flowers, I’ve discovered how deeply the arts play a role in expanding our capacity for wonder and curiosity; and I’ve witnessed firsthand how flowers, as an artistic medium, embody these qualities.” 

READ MORE: Blooming while Black: Celebrate Valentine’s Day with Black florists 

Miralez-MacKinnon grew up in Mexico City and Costa Rica, and said being surrounded by the “gorgeous, lush, magical” terrain opened her senses to the natural world, influencing her approach to flowers. Her work is a “fusion of tradition and modernity,” taking inspiration from Frida Kahlo, a renowned Latina artist who incorporated florals into her work, according to the website. 

Whether celebrating a birthday, graduation or another milestone, or planning a wedding or another large-scale event, Miralez-MacKinnon and her team of designers are dedicated to creating floral-forward, immersive works of art that “spark wonder and creative inspiration.” Frida’s Flowers even offers original floral design for magazines or editorial consideration, photoshoots, gallery openings, public installations and more. 

“Not only do flowers capture the essence of culture, color, and beauty, but because nature serves as a co-regulator for our nervous systems, flowers also support the healing of our neural pathways and deepen our connection to the land,” the website states. “All of these realities inspire the work I do with Frida’s and how I choose to do it. And of course, to honor my rich Mexican heritage and childhood, I love to center Mexican design patterns and colors in my work.”

Frida’s Flowers works with a variety of local wholesalers and farms during the warmer months, in addition to sourcing specialty blooms from the New York Flower Group. The team also provides full-service delivery, setup and teardown for weddings and events.

Frida’s Flowers has previously worked with organizations such as the Indiana Fever, Pacers Sports & Entertainment, The Indiana Repertory Theatre, LUSH Cosmetics, Nike, Newfields, GANGGANG, Girls Inc., and The International Center to create one-of-a-kind designs and floral experiences, according to the website.

Frida’s Flowers is located in The Stutz, 1060 N. Capital Ave. For more information about the shop or to book an event, visit fridasflowersindy.com. To get in contact, email Fridasflowersindy@gmail.com or call 765-481-1830.

Contact Arts & Culture Reporter Chloe McGowan at 317-762-7848. Follow her on X @chloe_mcgowanxx. If you would like your business highlighted by the Indiana Minority Business Magazine, email chloegm@indyrecorder.com.

Minority Business Highlight: Unlimited Beauty Empire 

Unlimited Beauty Empire is a full-service beauty salon located at 7106 Woodland Drive in Indianapolis, Indiana, dedicated to helping clients look and feel their best through a wide variety of professional treatments.  

With a strong reputation and nearly a five-star average customer rating, the salon has become a go-to destination for hair, nail and skin care services.  

At Unlimited Beauty Empire, guests can choose from an extensive menu of offerings that include precision haircuts and styling, protective and textured braid services, hair extensions and treatments, and intricate locs and twists. The salon also provides nail services, facials, lash enhancements, brow shaping and tinting, waxing, and customized wig installations — all designed to meet a range of beauty needs in a single visit. 

The salon’s plating of services extends to combination packages that bundle luxurious treatments for a more holistic beauty experience, as well as add-on options that elevate primary services into full pampering sessions. 

(Photo/Unlimited Beauty Empire)

Clients choose Unlimited Beauty Empire for its professional staff and welcoming atmosphere, where experienced stylists and technicians work with individuals to achieve tailored looks that reflect personal style and confidence. Whether booking a classic haircut, braiding session, or skincare treatment, the salon emphasizes attention to detail and client satisfaction.  

With convenient online scheduling and a broad selection of services, Unlimited Beauty Empire continues to serve its community as a comprehensive beauty destination where clients can enjoy multiple services in one location, saving time while indulging in selfcare and transformation.  

To make an appointment, visit unlimitedbeautyempire.zoca.com

Contact Health & Environmental Reporter Hanna Rauworth at 317-762-7854 or follow her on Instagram at @hanna.rauworth. If you would like your business highlighted by the Indiana Minority Business Magazine, click here. 

Minority Business Highlight: Helm Coffee

Helm Coffee is a local women-owned coffee shop serving Hoosiers in the Garfield Park neighborhood, offering various brews for coffee lovers around town. This store is owned and founded by 2016 USA Olympic women’s rugby team captain Jillion Potter and her wife, Carol Fabrizio.

“We started Helm because we believe in spreading the love of great coffee through kindness and connection – by building relationships one sip and one cup at a time,” as stated on Helm Coffee’s website.

This shop’s bread and butter is being a specialty coffee roaster dedicated to crafting outstanding coffee and experiences. Their menu features popular coffee options such as cortados, lattes, and espressos. They also offer hand-poured coffee alongside their other staples.

Even if you can’t visit in person, Helm Coffee delivers an assortment of coffee packages and subscriptions.

You can visit Helm Coffee at 2324 Shelby St or visit their website https://helmcoffeeroasters.com/ .

Staff Writer Malik Simon created this highlight. If you would like your business highlighted in the Indiana Minority Business Magazine, contact him at 317-762-7847 or via email at maliks@indyrecorder.com.

Champagne and Caviar at 1933 Lounge

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Looking for a taste of luxury in the heart of Downtown Indianapolis? 

St. Elmo Steak House is hosting an exclusive Champagne and Caviar Social at its iconic 1933 Lounge on Thursday, February 19. From 6:00 PM to 7:30 PM, guests will be treated to a hand-selected lineup of world-class champagnes and sparkling wines, each expertly paired with decadent bites designed to highlight the evening’s centerpiece: premium caviar.

Whether you’re a connoisseur or looking for an elegant night out, the champagne and caviar social experience offers a unique look at one of Indy’s most historic venues.

 Date: Thursday, February 19, 2026 

 Time: 6:00 PM – 7:30 PM 

 Location: 1933 Lounge (above St. Elmo Steak House) 

 Tickets: Available now at https://bit.ly/4az1CLx


Contact Multimedia Reporter Noral Parham at 317-762-7846 or email at noralp@indyrecorder.com. Follow him on X @3Noral. For more news and events, visit indianaminoritybusinessmagazine.com.

Blooming while Black: Celebrate Valentine’s Day with Black florists 

Forget the predictable red roses from a national chain.

This Valentine’s Day, you can express your love with unparalleled thoughtfulness and beauty by supporting local, Black-owned florists in Indianapolis. These artists bring creativity, passion and a unique perspective to their arrangements, ensuring your gift is as distinctive as your relationship. 

Choosing a local Black-owned business does more than secure a unique bouquet; it’s a direct investment in the heart and diversity of the Indianapolis community. Here are three exceptional florists you should know about for your Valentine’s Day celebration. 

1. Rooted with Ruby: Modern elegance and artistic flair 

rootedwithruby.com 

Owner of Rooted with Ruby.
(Photo via Rooted with Ruby official website)

If you’re looking for a design that feels like a contemporary work of art, Rooted with Ruby is your destination. This business’ style is characterized by sophisticated, textured arrangements that often feature unique blooms, lush greenery, and an expert play of color and form. Her bouquets are anything but ordinary — they are curated, intentional and intensely romantic in a modern way. 

Perfect for: The partner who appreciates high design, modern aesthetics, and something truly Instagram-worthy. Think of elegant, loose, garden-style arrangements that make a dramatic statement. 

Cupid’s tip: Check her website or social media early for pre-designed Valentine’s collections. Due to the custom nature of her work, placing an order well in advance is highly recommended. 

2. Lady J’s Florist: Timeless romance and classic beauty 

ladyjsflorist.net 

Close up of a young woman working in a flower shop
(Photo/Getty Images)

For the classic romantic who dreams of a lush, full bouquet of roses and traditional blooms, Lady J’s Florist delivers timeless beauty. Specializing in arrangements that evoke warmth and heartfelt emotion, Lady J’s creations are perfect for a conventional Valentine’s gesture that feels both luxurious and personal. Their focus is on freshness, vibrant color and arrangements that speak the universal language of love. 

Perfect for: The classic romantic, someone who loves a bountiful, colorful bouquet, or for anyone wanting that iconic “wow” moment when the flowers are revealed. 

Cupid’s tip: In addition to classic roses, explore their mixed bouquets, which often include lilies, carnations and seasonal flowers, for a stunning, fragrant option. Be sure to inquire about delivery options within Indianapolis. 

3. The Botanical Bar: Experiential gifting and lush designs 

thebotanicalbarindy.com 

Cropped shot of a beautiful young woman posing with a bouquet of flowers
(Photo/Getty Images)

Why give flowers when you can provide an experience? The Botanical Bar is renowned for its stunning arrangements and its unique, interactive pop-up events. While they offer gorgeous, lush bouquets and luxury vase arrangements, they also provide the unforgettable experience of building your own bouquet at one of their stylish bars—a fantastic and fun alternative Valentine’s date idea. 

Perfect for: The adventurous partner or the couple looking for a shared activity. It’s also ideal for someone who would love a lavish, overflowing arrangement that feels abundant and joyful. 

Cupid’s tip: Watch their social media closely for announcements on Valentine’s Day weekend pop-up events or workshops. For a guaranteed gift, order a pre-designed “Botanical Box” or luxury arrangement directly from their website for pickup or delivery. 

Connecting with Black florists this V-Day 

Face, beauty and smile of a woman with a roses on a studio background for valentines day. Makeup, model and happy young Indian girl with a flower bouquet for romance or love on a pink backdrop
(Photo/Getty Images)

Supporting small businesses during their busiest season ensures an excellent experience for everyone. Here’s how to plan: 

Order early: Don’t wait until Feb.13. These florists are artisans, not warehouses. Place your order at least one to two weeks in advance for the best selection and to guarantee your date. 

Communicate clearly: Provide detailed delivery instructions and a reliable contact number for the recipient. 

Consider the full gift: Pair your bouquet with other Black-owned local goods — artisan chocolates, a candle from a local maker, or a bottle of wine from a Black-owned shop — to create an extraordinary, community-focused gift basket. 

Share the love: After you receive your beautiful arrangement, take a photo, tag the florist and, if you enjoyed your experience, leave a positive review. Your support helps them bloom year-round. 

This Feb. 14, let your love story include a chapter about supporting local dreams and cultivating community. By choosing one of these incredible Black-owned florists, your gift of flowers will carry so much more meaning — beauty, intention, and a commitment to the vibrant tapestry of Indianapolis. 

You can also pair these Black-backed flowers with chocolates and candies from Esther Price, as they celebrate over 100 years of providing fine confections.


Contact Multimedia Reporter Noral Parham at 317-762-7846 or email at noralp@indyrecorder.com. Follow him on X @3Noral. For more, visist indianaminoritybusinessmagazine.com.

Minority Business Highlight: Taylor Made Wellness

Five minutes from Monument Circle is Taylor Made Wellness, a Black-owned personal wellness center and private gym created with the community in mind. 

Kelsey Taylor, founder and president of Taylor Made Wellness, is an International Fitness and Bodybuilding Federation (IFBB) Pro Bodybuilder, certified personal trainer, sports nutritionist and strength training instructor with more than 20 years of experience. Established in 2018, Taylor Made Wellness aims to provide clients with a total wellness approach around mind, body and community “to empower people of all types, ages, and fitness levels,” according to the website.  

“Wellness and well-being is a personal journey unique to each individual,” the website states. “Whether your goal is to lose weight, build muscle, or something completely different, we are committed to supporting you!” 

READ MORE: Minority Business Highlight: Rooftop Fruit 

Taylor Made Wellness offers one-on-one personal trainer services to help clients build a fitness and nutrition plan they can commit to. They also provide customized meal-prep programming, including fat-loss and mass-gain nutrition plans, as well as corporate and community wellness programming. 

Gym memberships are also available, giving clients access to the 24-hour fitness center, which features a 1,500-square-foot gym space with treadmills, elliptical trainers, resistance machines, barbells and dumbbells; a supplement store; a separate cycling and yoga studio; and private showers. 

Taylor Made Wellness is located in Downtown Indianapolis at 1000 E. Market St. Taylor is currently accepting new clients for both in-person and virtual personal trainer sessions. For more information or to book a session, visit taylormadewellnessindy.com. To get in contact, call 317-809-6628. 

Contact Arts & Culture Reporter Chloe McGowan at 317-762-7848. Follow her on X @chloe_mcgowanxx. If you would like your business highlighted by the Indiana Minority Business Magazine, click here. 

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