Friday, May 9, 2025

Minority Business Highlight: Orangily

Orangily, a woman-owned non-alcoholic bottle shop in Carmel, Indiana, is championing inclusion through beverages.  

Andrea “Andee” Simpson and Kristin Patrick, founders and owners of Orangily, started their business in 2021, after being inspired by an article in Vogue. Both Simpson and Patrick had made the decision to stop drinking alcohol back in 2021, and wanted to build a business that would feel inclusive and welcoming to those who do not drink alcohol — regardless of the reason. 

Previously known as Loren’s Alcohol-Free, after Patrick and Simpson’s dad, Orangily champions inclusivity by offering alcohol-free alternatives that are fun and delicious, according to the website. Orangily is not only about sobriety, however, as there are a variety of reasons people choose to abstain from alcohol. 

“Orangily is about disruption and inclusion,” the website states. “Disrupting the narrative that alcohol is essential to celebrate, relax or network in Central Indiana. Andee and Kristin believe that there is an art to entertaining. Organizing a stylish soiree and making everyone feel welcome is no piece of rum-alternative cake.” 

Orangily’s mission not only strives for inclusion in the art of entertaining but also advocating for mental and physical benefits of an alcohol-free lifestyle, protecting customer privacy and to continue learning about the alcohol-free beverage industry and trying new recipes. 

In-store, Orangily offers a variety of alcohol-removed wine, non-alcoholic beer, zero-proof spirits, drink mixers and functional beverages. Customers can also shop the selection online for pick up or delivery within 30 miles of the East Main Street warehouse in Carmel. 

Orangeily has three locations throughout Central Indiana, including 1051 East 54th Street, Suite A; 12839 Broad Street, Suite 150, Carmel, Indiana; 5790 East Main Street, Suite 150, Carmel. For more information, visit lorensaf.com or  instagram.com/drinkorangily. To get in contact, call 317-670-8661 or email hello@lorensaf.com. 

Contact Arts & Culture Reporter Chloe McGowan at 317-762-7848. Follow her on X @chloe_mcgowanxx. If you would like your business highlighted by the Indiana Minority Business Magazine, click here. 

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